Privacy Policy

1. Who We Are

This Privacy Policy applies to Digital ROI FZCO ("Digital ROI", "we", "us", or "our"), a company registered in the IFZA Free Zone, located at IFZA Business Park, Building A2, Nadd Hessa, Dubai Silicon Oasis, Dubai, United Arab Emirates.

We operate the website digitalroi.me and provide digital marketing services including performance marketing, programmatic advertising, SEO, social media marketing, and related services.

For any privacy-related queries, contact us at: info@digitalroi.ae

2. Information We Collect

We collect information in the following ways:

Information you provide directly

• Name, email address, phone number, and company name when you submit a contact or enquiry form
• Email address when you subscribe to our newsletter or updates
• Any other information you choose to provide in messages or communications with us

Information collected automatically

• IP address, browser type, operating system, referring URLs, and pages visited
• Device identifiers and usage data collected via cookies and tracking technologies
• Interaction data such as clicks, scroll depth, and time spent on pages

3. How We Use Your Information

We use the information we collect to:

• Respond to enquiries and provide the services you request
• Send marketing communications and industry updates (where you have opted in)
• Analyse website performance and improve user experience
• Run and optimise advertising campaigns on behalf of clients
• Comply with legal obligations applicable in the UAE and other relevant jurisdictions

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our website. These include:

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects data such as pages visited, time on site, and traffic sources. This data is anonymised and aggregated. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

For more information, see Google's Privacy Policy.

Meta Pixel (Facebook Pixel)

We use the Meta Pixel to measure the effectiveness of our advertising, understand actions taken on our website, and deliver targeted advertising on Meta platforms (Facebook and Instagram). The Meta Pixel may collect your IP address, browser information, and pages visited.

You can manage your Meta ad preferences at facebook.com/adpreferences. For more information, see Meta's Privacy Policy.

Google reCAPTCHA

Our contact, enquiry and careers forms are protected by Google reCAPTCHA v3, which helps us block spam and automated abuse. To do this, reCAPTCHA collects hardware and software information, such as device and application data, and sends it to Google for analysis. This information is used to provide and improve reCAPTCHA and for general security purposes, and is not used by Google for personalised advertising.

Use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service.

Essential Cookies

Some cookies are strictly necessary for the website to function correctly. These cannot be disabled.

You can control non-essential cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the website.

5. Legal Basis for Processing

We process your personal data on the following legal bases:

• Consent: where you have opted in to receive communications or agreed to the use of non-essential cookies
• Legitimate interests: to improve our website, understand our audience, and market our services
• Contract: to fulfil our obligations when you engage us as a service provider
• Legal obligation: to comply with applicable UAE laws and regulations

6. Data Sharing

We do not sell your personal data. We may share your information with:

• Service providers: third-party tools and platforms (such as Google and Meta) used to operate our website and campaigns, bound by their own privacy policies
• Professional advisors: legal, financial, or compliance advisors where necessary
• Authorities: where required by UAE law, court order, or regulatory body

All third-party data processors are required to handle your data securely and in accordance with applicable privacy laws.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by UAE law. Contact enquiry data is typically retained for up to 3 years. You may request deletion of your data at any time (see Section 8).

8. Your Rights

Depending on your location and applicable law, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your personal data
• Object to or restrict certain processing
• Withdraw consent at any time (where processing is based on consent)
• Lodge a complaint with a relevant data protection authority

To exercise any of these rights, contact us at info@digitalroi.ae. We will respond within 30 days.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us: